Our story

Welcome, I'm Trixie Primrose, creator and curator of The Paper Primrose, based on the Lands of the Dharwal People.

My vision for The Paper Primrose began with a childhood spent at the family florist and many afternoons spent embracing the art around me through an array of mediums. My love of artistic endeavours followed me into motherhood, where nurturing my and my daughter’s creativity has given me an understanding of the importance of self-care and finding time for your passions, and sharing these passions, amidst our busy lives.

The Paper Primrose was born out of the desire to offer a sustainable alternative to the fleeting nature of fresh blooms through lasting keepsakes, and to provide a nurturing environment for everyone on their creative journey with immersive workshops and curated events.

Sustainability

At The Paper Primrose, we believe in reshaping the art of floristry by embracing sustainable practices that not only preserve the beauty of nature but also protect our environment for generations to come.  

While traditional floristry practices seemingly appear environmentally friendly, as it stands today there remains sustainability challenges for the industry - from the excessive use of plastic and non-biodegradable floral foam, to the carbon footprint associated with the refrigerated transportation of flowers globally, the industry has a significant impact on the environment. It should be noted that florists are slowly embracing alternatives such as eco-packaging solutions or sourcing locally grown flowers.

The Paper Primrose, however, has taken a different path altogether in creating environmentally friendly, slow-made paper flowers that last for years to come. We dye our crepe paper in house with natural materials and, where it may not be possible to create our own sustainable products, we do our utmost to source non-toxic materials from companies that have an ethos compatible with our own. 

At The Paper Primrose, we want to leave our world in better shape than that which we received for our future generations – not just for my daughter, but for all the children out there.